menna elsayed

Assistant Brand Manager

Experienced Assistant Brand Manager Marketing with a demonstrated history of working in the consumer goods industry. Skilled in Negotiation, Sales, Retail Sales Analysis, Market Research, and Management. Strong marketing professional with a Marketing Diploma focused in Marketing from The Institute of Sales Management (ISM).

Last Resume Update May 18, 2019
Address Cairo, Egypt
E-mail [email protected]
Phone Number +01024494492

Experience

Anasia
Assistant Brand Manager
Jul 2017 - Current

- Closely monitors and analyzes sales volumes, market share trends and competitive activity.
-Develop and Execute a regional off and on line marketing plan for the region ( Egypt , Saudi Arabia & UAE )
- Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
- Assists in the identification and development of business building ideas and works with other business unit team members to execute the plans that meet investment criteria.
- Coordinates product management and/or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, and advertising agencies).

Nouval
Marketing Specialist
Sep 2015 - Jul 2017

•Develop and execute marketing programs with marketing manager to promote the company's brand.
•Organizing and attending events such as Conferences and Exhibitions.
•Creating and updating all product packaging starting from write the Package data till printing the package
• Managing and follow up the production of marketing Tasks & materials, With the outsourced marketing agency and the In-house Designer als
•Enforce brand marketing guidelines in trademarks, logos, and publications.
•Measure success of various marketing campaigns.
•Drive profitable sales, brand growth and loyalty for a number of business areas.
Analyze and support both category and cluster marketing plans to align with brand strategy
•Develop and execute brand management plans.
•Identify brand-building areas.
•Ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
•Provide design and direction for collateral, web, product packaging, and other visual communications media for the company

Scandinavian touristic development co .
Marketing Coordinator
Jan 2015 - Sep 2015

Education

Institute of sales and marketing management UK
professional marketing diploma
Feb 2017 - Jul 2017
Faculty of Comemrce
Bachelor of comemrce
Jul 2007 - Jul 2011

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